Apply for Metsola's Mother's Day collection photoshoot and spend an unforgettable day with your child/children! 💛

We are organizing a wonderful pampering day in Helsinki in honor of Mother's Day, combining high-quality photography, togetherness, and a touch of luxury amidst everyday life.

We want to invite you – our wonderful customers who are already a part of the Metsola community. We are looking for mothers and children with whom we can capture happy and authentic moments in front of the camera. You don't need any modeling experience – the most important thing is your own personality and feeling natural in front of the camera. 💛

During the day, we will take marketing photos for the collection with mothers and their child/children, and also record the atmosphere of the shoots on video. The photos and videos taken during the day will be used for marketing the Mother's Day collection on Metsola's channels and online store, as well as in Metsola's retailers' marketing.

When and where?

The photoshoot event will take place in the Helsinki metropolitan area on Friday, April 17, 2026. We will tentatively start in the morning, the exact time will be confirmed closer to the date – but it would be good if you and your child/children could participate between 9 AM and 5 PM. The shoots will be staggered slightly to ensure a peaceful and pleasant experience for everyone. Please reserve approximately 3-4 hours for the event; you are welcome to stay longer if you wish! 💛

What does the day include?

• Relaxed togetherness during preparations and shoots
• Professional photography with your child, in outfits from the We Are Family Mother's Day collection
• Wonderful pampering for mothers: makeup, hair, and styling for the photoshoot outfits
• Fun creative activities for children and, if desired, a little grooming, such as hair styling
• Light refreshments and drinks will be served

What do participants receive?

• Mothers receive professional makeup and hair styling
• Professionally taken photos for their own use
• The opportunity to choose preferred outfits from those used in the shoot for themselves and their child/children
• The chance to try on other spring adult clothes and receive personal styling tips from our head designer
• An unforgettable day with your child/children, and to be a part of the Metsola collection story 💛

What are we looking for?

We will initially select 4 mothers: there can be one or more children per mother.

We are looking for both girls and boys!

• It is important for both the mother and children to be comfortable in front of the camera for both photos and videos (we will casually film situations in a Behind the Scenes style as well as the actual shoot, but you don't need to speak to the camera)
• We are looking for mothers with preschool-aged children for the shoots
• Participating in the event means you give consent for the photos and videos taken at the event to be used in the marketing of Metsola and Metsola's retailers 💛

How to apply?

Send us your application by March 30th at the latest to: markkinointi@metsola.fi.

In your application, please include:

• Subject of the email: "Mother's Day Model Search"
• Your name
• A brief explanation of why you and your child would like to participate in the day
• Your and your child's measurements and sizes, as well as your child's age
• A photo of yourself and your child/children. Video greetings are also welcome, but not mandatory! 💛

If you have any questions about the shoots, you can send a message to: markkinointi@metsola.fi.

We look forward to receiving your applications! 💛